CNBC Set to Launch Its Own Streaming Service: What to Expect in 2025

CNBC's Streaming Service Launch

CNBC is gearing up to launch a standalone streaming service, CNBC+, in the first quarter of 2025. This new platform aims to provide viewers worldwide access to its existing programming, but will not include new shows or a dedicated staff.

The Streaming Landscape

This move adds CNBC to the growing list of networks offering streaming services, joining the ranks of A&E and Discovery, which have both introduced their own platforms with exclusive content. Instead, CNBC+ will focus solely on its current programming without the addition of new original shows.

Corporate Changes

The announcement of CNBC's streaming service follows Comcast's plan to spin off CNBC and several other cable networks from NBCUniversal. The newly formed company is expected to be valued at around $7 billion, retaining networks like MSNBC, Oxygen, E!, USA Network, Syfy, and Golf Channel under its banner. This strategic move is seen as a response to the ongoing decline in cable subscriptions and advertising revenue.

Industry Challenges

Major broadcasting companies are facing significant challenges as viewer habits shift. For instance, Warner Bros. Discovery, Paramount Global, and AMC Networks collectively wrote down over $15 billion in cable TV value this past summer. This trend highlights the necessity for networks to adapt to changing consumer preferences.

Digital Initiatives

NBC has historically embraced digital platforms, enhancing its offerings with digital extras for shows like Today and the NBC News Now service. However, details regarding the pricing structure for CNBC+ remain unclear at this time.